I am a UX consultant from Armenia with a big passion for sleek and usable digital products. You can always get in touch with me @armen_ghazaryan and and armenghazarian.com.

  • Internet of Things (IoT): The UX Challenges

    Internet of Things (IoT): The UX Challenges

    Do you like fantasy movies? If you don’t, it’s about time to start watching them, because what we have seen in sci-fi and fantasy films in the last decade is getting...

  • How to Conduct a Card Sorting Study?

    How to Conduct a Card Sorting Study?

    Opinions differ just like tastes. That is why when making important design decisions we need to consider what users think. We may argue whether contact information should go in...

  • User Stories and Scenarios in UX Design

    User Stories and Scenarios in UX Design

    There was a time when the best website design was the one packed up with some cool new features, a weird navigation and anything else that the designer thought looked good. We...

  • 5 User Onboarding Techniques for Mobile Apps

    5 User Onboarding Techniques for Mobile Apps

    There was a time when UX was all about delicate and intuitive design. But as we dive deeper into it, we discover more and more factors affecting the user’s experience with a...

  • The Value of UX Research in Product Development

    The Value of UX Research in Product Development

    When we talk about user experience, we quite often end up discussing UX Design. Some may even refer to UX and UX Design as a same thing, which they are not. Today I would like to...

  • How Phablets Are Changing Mobile UX

    How Phablets Are Changing Mobile UX

    Remember the days when smaller mobile phones were fancy? That time is gone. Large screen smartphones have been around for quite a while and the trend suggests that they are not...

  • 5 UX KPIs You Need To Track

    5 UX KPIs You Need To Track

    We love to measure things. It is our way to understand how good or bad something is. Although numbers don’t tell the whole story, they help evaluate the situation in a quick and...

  • 6 Ways to Improve the User Experience of Online Hotel Booking

    6 Ways to Improve the User Experience of Online Hotel Booking

    There is a lot of talk about the impact of user experience in the e-commerce checkout process on conversion rates and there is also a lot of useful advice on how to fix usability...

  • User Experience and Credit Card Payment Forms

    User Experience and Credit Card Payment Forms

    Everybody loves shopping, until you get to the checkout and have to swipe your credit card. This is not the most pleasurable part of shopping, is it? And when you add in the...

  • How to Conduct a Usability Heuristic Evaluation

    How to Conduct a Usability Heuristic Evaluation

    User experience works best when it’s incorporated into every stage of product development, starting from idea to development and testing. But usually things don’t happen that...