Breadcrumbs Web Design Examples and Best Practices

In order to do so you can implement the breadcrumbs in your web designs. It augments the standard of your website and hence attracts the viewers to the site. Basically, these are text-based links. Normally, the font of breadcrumbs is few points smaller than the original text size of the content of the website.

When you build a website what should be your prime focus? Of course it is the usability of the site. Be it an educational site, an ecommerce site or an informational site; you cannot ignore the significance of usability of the website.

Visitors must avail the information from the site in hassle free manner. If it is an ecommerce site then the viewers should not face difficulties to find out their preferred products. If they find it time consuming to get relevant information from your site they will not hesitate to leave the site and go to the search page again to find out another competing website that is more useful for them. Hence it is important to make the site useful and effective for the visitors.

What Is The Use of Breadcrumbs?

Breadcrumbs, as the name suggests, leaves a trail for website viewers to go back to their destination in a simpler manner. The name is taken from the fairy tale “Hansel and Gretel”. Breadcrumbs are known as the text links generally found on websites on the top of the main body of the page; beneath the header or/and any banner graphics of the page, but above the content. Breadcrumbs are planned according to the page structure of your website.

For example, if you have an eCommerce shop and a viewer is on a page for refrigerators, the breadcrumb trail structure will show the main categories leading to the page and back to the home page according to their proper order of page appearance. Hence, the viewers will find the breadcrumb something like “Home>Electronics Devices>Home Appliances>Refrigerators”. This trail is typically based on the specific folder structure in the backend system of the web site. The user can go to any of the pages of the trail by clicking on the text. For example, if you want to go to home page you can directly go there by clicking on the “home” link on the breadcrumb trail.

Breadcrumbs are mainly used as navigation menus. There are several ways through which a user can navigate different pages of a website. The navigation menus have to be user friendly and simple. Hence breadcrumb is a brilliant idea as navigation menu.

Not only as navigation menus but also for the search engine optimization this is beneficial. Especially in eCommerce, where the competition can be high, getting ranked high in search engines is important. Since breadcrumbs are based on the folder structure of the website, it places keywords in more places across the entire web site. Hence, if “woolen poncho” is a popular search term in your industry Breadcrumb will create one more internal link to the relevant keyword within your website.

However, while dealing with the Breadcrumb menus, one thing you need to keep in your mind, this type of navigation should be considered as an extra feature to enhance the attraction of the site and shouldn’t replace useful primary navigation menus.

While searching for the several types of breadcrumb menus on the internet you can find location based, attribute based and path based breadcrumbs navigation menus.

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  1. APM Solutions Jun 14, 9:05 pm

    I think it’s important to note that breadcrumbs have a time and place. It really depends on the structure of the content and how many levels deep the pages are. If a website really only has 2 levels of content, then I feel breadcrumbs may be a little redundant.

    It does really make sense with e-commerce websites though as they usually have a home page, categories, sub categories, products, etc.

    Nice job!

  2. Andrew Jun 15, 11:31 pm

    I agree completely bread crumbs are essential to a site. The trick is finding a way to incorporate it into the design.


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