The power of developing your own personal brand is something that I found to gain more and more importance on Twitter. Using your personal voice as a strong messenger of thoughts, great content and a powerful channel to get feedback and engage with others has been very useful for me.
It has allowed me to build a very targeted Twitter following around my account and helped me grow my business solely through Twitter. Of course, Twitter alone can easily become very time-consuming. So here are my top 10 Twitter tools to build an amazing brand around your Twitter account without spending hours and hours on Twitter, yet still remaining a genuine personality.
Buffer – Easily Tweet At Optimal Times
One of the most important component to a great Twitter performance I found is to Tweet great content on a regular basis. Here is where Buffer is most useful for me. Every morning I can fill up my Buffer with a few Tweets or so and the App posts them for me at optimal times over the day.
The great thing here is that you can add Tweets to your Buffer from any website you are reading with one of the browser extensions. Whenever I like an article I can give it a click on the Buffer icon and add it as a Tweet.
Top Tip: With every Tweet you send via Buffer you will get detailed analytics about how many clicks, retweets and reach.
Formulists – Create Twitter Lists More Efficiently
Building my Twitter lists has been one of the most powerful aspects to continue growing my network organically. However it is often a very time-consuming process and I forget about putting great new acquaintances into lists.
With Formulists you can easily set up certain triggers that will put others into the right list you have chosen. So if someone retweets, mentions or follows you, you can have them in the right list of your network without doing anything.
Top Tip: A great advantage with Formulists is that it automatically keeps a tab of the most engaged people in your network open for you.
Twylah – Your Personal Twitter Brand Page
An App that certainly can’t be missed here is Twylah. The App automatically turns all your Tweets into a beautiful brand page, filled with categories and rich media display. It makes is very easy for your followers to understand what you are Tweeting about the most and whether you are a good fit to follow them.
I found this to be a great way to use in certain situations where a glance over my past Tweets isn’t really useful. You can try putting your Twylah page in your Twitter bio, in your email signature or on your blog. It is a great way to get more out of your Tweeting efforts.
Top Tip: All of your Tweets are also indexed in Google via Twylah, which is a great way to get more SEO juice out of Twitter for you.
TweetChat – Participate More Seamlessly In Twitter Chats
If you haven’t come across Twitter Chats, this might be a great way to get started. They are online events, usually lasting about one hour and discussing a particular topic. There are Twitter chats for web design, blogging tips, Social Media and more. Here is a great list of over 400 Twitter chats.
Participating in a Twitter chat is highly facilitated with TweetChat. It is a dashboard that allows you to set a pre-fix of a hashtag so you don’t have re-enter it for every new Tweet. It also has a realtime function and updates seamlessly throughout the time of the chat going on.
Top Tip: A great feature of TweetChat is that you can block any user that might be cluttering or overtweeting during the chat.
Hashtracking – Get Full Stats On Any Twitter Hashtag
Whether you are starting your own online or offline Twitter event, or whether you want to learn how well a hashtag actually performs, Hashtracking is a great solution for both. By simply entering the hashtag, the App will generate a very powerful, free report for you.
The App will determine how many Tweets there were posted, how many eyeballs you may have reached an which number of retweets that have occurred. Additionally you will get a display of the top 10 users from the hashtag, which is very helpful to identify key players in the field.
Top Tip: Hashtracking makes it very easy to export all results to be used in a presentation elsewhere, also including a geographic analysis that is coming soon.
ManageFlitter – Clean Out Your Twitter Following
After spending some time building your network it often happens that there are a few people you are actually no longer interacting with. Some Twitter accounts my turn idle or are Tweeting way more than you have expected.
With ManageFlitter you can unfollow all those that make no sense for you to have in your network anymore with just a few clicks. The App also makes intelligent suggestions for you showing you who is not following you back or no longer active on Twitter.
Top Tip: What I like best about this App is that you don’t have to sign up with any account information. You connect with Twitter, unfollow a few people and you can leave again.
WhoTweetedMe – Find out who Tweeted URLs
Another great way to extend your Twitter network is to connect to influential people that are interested in the same topics as you. Here is where WhoTweetedMe can be hugely helpful. You can insert any URL and the App will give you some very interesting insights about its appearance on Twitter.
You will learn how many retweets the post got and at which time they happened. Additionally you will learn about the potential reach and the average follower count per person retweeting the post. Overall this is a great way to understand about your post’s audience I believe.
Top Tip: You will also get a list of who the top 20 people were Tweeting the post. You can thank them right there with just one click too.
Those are my top 10 Tools to create an outstanding Twitter presence. How about you? Do you think any of these tools could be useful for you too?