Pros and Cons of Website Redesign

• 5 minutes READ

Redesigning a website is as valuable as designing a new website. The world of this design field is ever growing and consequently with the legislation of time, the bold approach and view of one’s website is doomed to become antique when it is compared with other different ambitious websites.

It must be remembered that you have solely about seven seconds (as discussed by some great researchers on website tendency of) to divert a visitor’s consideration to your website. If your site is not appealing and attractive, then the visitors don’t want to waste their time in visiting your website. Once a visitor is lost, it is impossible to get him back to your website. And thus if you are losing a visitor, then it is must that it will surely influence your website’s earning.

All these problems can easily be sorted out by simply redesigning a website which will surely improve the website’s tendency to attract visitors or have traffic to a particular website.

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Given below are some of the best pros and cons of a website redesign:


Navigation is Easy

If an existing website doesn’t have proper navigation menus and links, then it will surely disturb the traffic of that website, which will instantaneously swap to your opponent website. On the contrary, the easiness of finding website links will support the viewer with the needed information which he or she wants to seek. Redesigning a website will thus cure you to organize links and different menus in a proper display panel on your website and remain the visitors glued to your website.

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Making your Website Eye-Catching

Different designs, menus and layouts attract a viewer’s eyes surely while he or she is visiting your website. If your website is not attractive and it is not convincing the eyes of visitors then they will definitely move to your opponents websites. Redesigning a website can give your website a unique look and thus make your site appealing to the visitors’ eyes by mean of using different images, fonts, logos, graphics, texts and colors etc.

Improved Search Engine Perceptibility

Redesigning a website not only accumulates to the creative look of your site, but it also assists in improving your website’s search engine perceptibility. An acknowledged web developer will thus put SEO tags in all the relevant pages which will increase the ranking of the website.

Superb Design

If your website has best look and increased visibility, then it will surely appeal more and more traffic to your website. Redesigning a website will thus bulge to an addition in making your website a profitable venture and also in sales venture.

Best Compatibility with Modern Browsers

Many latest modern web browsers have submerged the website market. If your site is not armed with the best unique and latest tech supporting theme, then it will create problems for the visitors to access your website. Having your website altered or redesigned will certify that your site is accessible on all the latest browsers and thus help you to make your website equipped with best traffic.


The website market is improving itself day by day continuously.  If your website is even some year old, then it cannot compete with other professionally advanced and technology based websites in the recent market. Website redesigning will thus help you in updating your website at any time and allows you to make your site innovative as per then latest market needs.

Latest Technology

In today’s world technology is ever evolving. Comprising a website which doesn’t have the latest tools and techniques as per modern era’s demand is completely bad technique as it will not attract any of the visitors. By website redesign, your website will be equipped with all the latest state of art technologies.

Designing a Professional Image

Graphics and design of your site, which are out dated can swap your viewers to your opponents’ website. Appointing an experienced web redesigning team will surely assist you yield a unique and admirable look to your website.  The unique panel look of a website thus helps your website professionally and leads to more and more sales.

Fast Uploading and Browsing Speed

Website redesigning helps your website to be easily accessible and to be loaded quickly. It also helps in increasing the hosting space of your website.

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Less Flexibility

Web designers and developers come with a pretended band of themes or templates and when a consumer is searching for the best color combination, themes, layouts, logos or other features, it is impossible to modify the existing theme.

Lack of Control over the Look and Feel of the Site

We can modify standard website themes and templates but this can be done under dome predefined limits. There are some areas in website redesign which can’t be altered for example the header can’t be removed once it is designed. Moreover the left menu can’t be deleted. These cases are very rare but as a fact such kind of cases does happen.

Takes More Time

If you want to redesign your website then for this purpose you need to transfer all the data of your web pages to the new design. This is a main drawback as when you are doing the project then you have to maintain the live site and for this purpose you have to delay down your work.

Jarring User Experience

If you have redesigned your website then it can also create problem for some users. It takes a lot of time for the visitors to understand and learn the use of new website look. Suddenly they will move to your competitor’s websites and thus you can lose traffic.

Static Website

Website redesign in this manner is such a big contemplate that this technique is exclusively undertaken occasionally. This can make your website design static for long period while it should have to be based on having dynamic platform.

Complex Techniques

Website redesigning is very difficult. It can be difficult to give your website new look while maintaining the old one. Expansive use of pivot links may be important in support to abstain crashed internal links. The same techniques are must in the existing website layouts.

Harder to sell

Website redesign approach is inconvenient to sell privately as there is doubt of broken website links.  It is thus difficult for the stakeholders to clearly understand the website themes if it is redesigned many times. So the resale of the website is thus decreased because of website redesigning.


The above material contains all the relevant information about website redesigning. I have written this article keeping in my mind all the basic information about this practice. As nothing is perfect in this world so website redesigning also have some good features and some bad. I have mentioned all the features in this article.

By reading this article you will surely learn a lot of things which are related to website redesigning. If you are one of the members of this web designing field then it will help you to choose right place and time to implement this technique if needed. As all the benefits and deficits are discussed above so I am sure that now you are quite aware of this web redesign practices.

Ahla Mahmood

Ahla Mahmood is an MBA in Banking & Finance and a part-time blogger/writer, who loves to write about web design and development. She is always ready to share her passion about writing.

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