What is an email builder?

An email builder is a visual tool for creating marketing emails without writing code. You assemble the layout from drag-and-drop blocks or start from a ready-made template, style it to your brand, and export production-ready HTML to your email platform. Postcards is an email builder that can also generate a complete template from a plain-language prompt.

How do I create an email template or newsletter?

Start from a blank canvas or a ready-made template, then drag in the modules you need: a header, the articles or products, images, and a call to action. Edit the text and images on the canvas, apply your fonts and colors from brand presets, and export the result as clean HTML or send it to your email platform in one click.

Can I reuse my own designs across campaigns?

Yes. Save the blocks you build as custom modules, keep fonts, colors, and buttons in brand presets, and duplicate a finished project so the next issue starts from the last one. Separate workspaces keep each brand or client apart.

Do I need to code anything?

No. Every part of the email is built by dragging modules, editing text in place, and setting colors and fonts. Postcards writes the HTML for you, and you can export that code whenever you need it.

What is an HTML email?

An HTML email is a message built with HTML and inline CSS instead of plain text, so it can carry layout, images, buttons, and brand styling. Email clients support an inconsistent subset of HTML, which is why this code is written differently from a web page. Postcards handles that part and exports markup built to render across clients.

Can AI write and design the email for me?

Yes. Describe the email in plain language and AI Suite builds the layout and copy around your brand assets. It can also restyle or translate an existing template, rewrite copy to fit the space, and run a design audit on the result. AI Suite is included on every paid plan.

Will my emails look right on mobile and in every inbox?

Templates are responsive, so they adapt to phones and desktops, and the code is written for the quirks of real email clients. Email Client Preview shows how a design renders in Gmail, Outlook, Apple Mail, and Yahoo before you send.

Can I send an email straight from Gmail or Outlook?

Yes. The Postcards Chrome extension for Gmail, the Outlook add-in, and the Google Workspace app all send a finished template from your own inbox, without exporting and pasting the code by hand.

Which email platforms can I export to?

Mailchimp, HubSpot, Klaviyo, Brevo, SendGrid, and other major platforms in one click. You can also download clean HTML or a ZIP and use it anywhere else, including your own code.

Can I import an email I already have?

Yes. Upload an HTML file, or a ZIP with the HTML inside, and AI Suite converts it into an editable Postcards template with the structure, layout, and styles preserved.

You can open the editor and start designing without signing up, and the free Start plan covers ongoing use: 10 projects and 5 exports a month, plus five free HTML imports once you register. Paid plans lift those limits and add email client preview and the full AI Suite.

Postcards: Email Builder for HTML Emails

The email builder your AI agents can use too

Postcards turns a plain-language prompt into a complete email template you refine in the no-code drag-and-drop editor. Then Claude, Cursor, or ChatGPT can open your projects and export the HTML over MCP.
Open Editor
👋 No signup required.

The email builder that makes it this easy.

Postcards is an email builder: a visual tool for designing responsive marketing emails from drag-and-drop blocks and ready-made templates. From zero to a finished, on-brand email in a few minutes.

- Start from a prompt
  
  Describe the email you want and AI Suite builds the whole template in seconds: layout, copy, and clean HTML.
- Your brand, built in
  
  Import your logo, colors, and fonts straight from your website URL, so every template starts on-brand.
- Translate, rewrite, restyle
  
  Ask AI Suite to translate the whole template into any language, or rewrite and restyle any part of it.
- Export clean code anywhere
  
  Preview it in Gmail, Outlook, Apple Mail and Yahoo, then one-click export to your email platform or clean HTML.

Meet AI Suite

Create your next email from scratch.

Describe the email you want and AI Suite builds it for you: layout, copy, and clean HTML. Add your brand assets, or let it help if you don't have them yet, then drop in images and customize every last detail.

Explore AI Suite

Already have emails? Import any HTML email and make it editable.

Build from scratch

build a welcome email with a hero, three feature blocks, and a footer CTA

Template type

create a Black Friday sale email with a countdown and a product grid

Follow-up

make the headline bigger and move the button above the fold

Keep refining

try a warmer tone and shorten the intro to two lines

Brand assets

apply our logo, brand colors, and fonts across the whole email

On-brand

match this to our brand kit and use our rounded button style

Add imagery

add a hero image and product photos that fit the layout

Illustrations

drop in illustrations that match our brand style

Describe it and we build it

Describe the email you want and AI Suite builds the full template: layout, structure, copy, and images.
Chat it into shape

It's a back-and-forth conversation, not a single prompt. Keep chatting and take your email wherever you want.
Your brand built in

Applies your brand assets throughout, or fills in placeholder logos and a name if you don't have any yet.
Images handled

AI Suite drops in fitting imagery as it builds, so you never start from a blank canvas.

The numbers say it all.

Postcards makes email template design faster. Way faster. Priced to make sense for every use case.

7.2 hrs

saved on average to design one email template with Postcards.
85%

fewer clicks to build identical designs in Postcards vs. other email builders.
0.4%

proportion of the average email designer’s salary spent on Postcards.
$100K

in design costs saved by one Postcards client over 4 years.

Email templates that convert.

The Postcards email builder gives you every template you need to create unforgettable newsletters, promotions, ecommerce marketing and more — from abandoned cart reminders to Black Friday sales. Exportable with one click to every email marketing platform.
View All Email Templates

Huge library of email templates

Whatever you need to say, there’s an email template that says it for you — so you don’t spend hours creating from scratch. All built with clean code for email marketing, editable in seconds.
Easier newsletter personalization

Postcards email templates are quick and easy to personalize. Keep your newsletter on brand with your own colors, imagery & fonts — or tweak your design however you like.
Mobile-ready, conversion focused

Postcards email templates look good — on mobile and tablet too. And that’s what makes you stand out, stop the scroll and improve your click-through rate.
Night Shift Email Templates

Need a dark-mode template? We’ve tested every single template in dark mode with every ESP, so you can be sure your email looks incredible — day or night.

Built for how teams work.

Bring your whole team into one workspace. Give colleagues editor or viewer access and keep everyone on the same version, in real time.
Open Editor

Responsive on every device.

Postcards’ design modules have been thoroughly tested with Litmus and Email On Acid to ensure they render perfectly across all devices, email clients, and service providers.
- Gmail
- Apple Mail
- iPad Mail App
- iPhone Mail App
- Outlook.com
- Outlook
- Android
- Thunderbird
- Windows Mail
- AOL
- Lotus Notes 8/8.5
- OperaMail
- Live Mail
- Yahoo! Mail
- Proton Mail
- Hey.com

100+ Ready Made Modules

Personalize, not customize.

Use our advanced editing tools to edit and personalize your templates, based on your own brand guidelines.
Open Editor
Working to a deadline? Drop in a countdown timer.

EVERYONE

SEND VIA EMAIL

MOBILE PREVIEW

TEAM ONLY

COPY PREVIEW URL

DIRECT EMAIL PREVIEW
Email design that gets noticed.

With Postcards, you can always be confident your design will look great. Preview email templates in all their glory. Share them with colleagues via link, email & socials. Test until they're perfect across all platforms and devices.

Design in Figma. Build without code.

Convert it straight to responsive, production-ready HTML without coding.
Get Figma Plugin ↗

Everything the email builder does.

Postcards’ feature-rich drag and drop email builder lets you create and customize email marketing templates with tomorrow’s biggest design trends. Trusted by thousands of startups and market leaders.

AI Creation

Generate production-ready email templates from a single plain-language prompt, built around your brand assets.
AI Editing & Transformation

Restyle, restructure, translate, and convert whole templates through one prompt.
AI Design Analysis

Run a full design audit flagging contrast, alignment, consistency, and copyright issues.
AI HTML Import

Bring your existing HTML emails into Postcards and keep editing them right here. Available on paid plans.
AI Text Assistant

Shorten, expand, or rephrase any copy in the email to fit the space you have for it.
In-app Comments

Comment inside a project, @mention teammates, resolve threads, and get notified.
Switch Workspaces

Create as many Workspaces as you need, each with its own projects, members, and billing.
Email Client Preview

See how emails render in Gmail, Outlook, Apple Mail, and Yahoo across mobile and desktop. Available on paid plans.
Countdown Timers

A visible deadline for any sale or launch — drop in a countdown, style it, and label it in any language.
AMP for Email

Add an accordion or image carousel readers use inside the inbox. Renders in Gmail, with an HTML fallback elsewhere.
Unsplash & Pexels

Search free photos from Unsplash and Pexels in the image gallery and drop them straight into your email.
MCP / API

Let Claude, Cursor, or ChatGPT reach your projects over MCP, or pull finished HTML from your own code with the API.
Mobile Ready

Create fully responsive, retina-ready emails optimized for desktop and mobile viewing.
Modular System

Customize, arrange, and stack pre-made creative options for stunning designs.
ESP Export

It’s just one magical click to export to your favorite email marketing tool.
Clean Code

We export the code that’s easy to understand and easy to change if you have to.
Email Templates Gallery

A diverse collection of pre-designed email templates for every occasion.
Powerful Image Editor

Crop, resize, fine-tune, and apply creative filters directly in the new Image Library.
Brand Presets

Effortlessly apply preset to fonts, buttons, colors, links, texts and beyond.
Custom Fonts Support

Upload custom fonts or pick from 1,900+ Google Fonts for your brand's identity.
Direct Email Preview

Send and verify templates directly through your or your teammate's email client.
Share Preview Links

Send a private or public link to any project, so people can review it without an account.
Gmail Promotions Tab

Stand out in Gmail’s Promotions tab with rich images, deals, and discount codes right in the inbox.
Unlimited Exports

Unlimited exports for Pro users: Export as many templates as you or your customers need.
Real-Time Collaboration

Allows multiple users to work together on the same project seeing each other’s cursors.
Version History

Securely access and restore previous files from anywhere with cloud backup.
Global CDN Access

Your email’s images and fonts load fast everywhere, served by our global CDN.
External Image Support

Use external image links to self-host and keep your images under control.
Project Management

Stay organized with accessible folders, backed up for your peace of mind.
Export to PDF, PNG & JPG

Save the finished design as a file when someone needs to sign it off outside email.
Figma Plugin

Turn a Figma email design into a Postcards template without writing any code.

For Marketers

Create custom emails without coding. Customize modules, launch campaigns, and export templates to email marketing software.
For Designers

Postcards is built for designers: full control over type, color and spacing, plus a Figma plugin to bring your existing designs straight in. No new tools to learn.
For Business Owners

Create beautiful communications that engage your audience — so you can build your customer loyalty and boost your conversions, in minutes.
For Everyone!

Postcards isn’t just for business. Design stunning emails to surprise loved ones, friends, students, charity donors, or community members.

10K+
companies use Postcards

4.7 out of 5 stars / 112 reviews

Korey Beaver

Marketing Operations Manager

Hands down the most intuitive email builder I've ever used. Here are a few reasons why:

• Drag-and-drop content modules are well designed and actually useful!
• In my experience, emails always export mobile-friendly.
• HTML is always clean and easy to modify after exporting.
• Very clean and snappy interface.
• Images hosted online with no manual management!
• Simple project/folder hierarchy.

And many more.

Caitlin Davies

Marketing and Client Relations Coordinator

I like that it is easy to use, and I don't need to know how to code. We send emails through Pardot, and I am easily able to export the HTML code and just paste it right into Pardot.

Murat Mutlu

Co-Founder/CEO at Marvel

We were looking for something that gave our marketing team more control over email layouts without having to deal with the complicated module builder in HubSpot. Postcards is super simple to use and means we can quickly create different emails for different segments.

Jason Pittock

Senior Sales Consultant at Ergeon

What do I like best? The clean designs!
From top to bottom they are flawless. When you communicate internally or externally to an audience, the initial impression and impact is created in the first couple of seconds. Design is paramount. Using Postcards has allowed me to send amazing emails to my customers and create that wow impact every time you open them.

Cutting edge design, and user friendly are just a few attributes of this stunning email builder. Well done Designmodo!

Prashant Shah

Have quite a knack for Marketing

I have been using Postcards to create email templates for over a year, and it's among my favourite tools that I've recommended to several marketers since I discovered it.

Michael Tchong

Founder of Ubercool Innovation

Postcards works the way all digital tools should work, easily and intuitively. Creating well-designed emails with Postcards is a breeze, which is quite a feat in a world of email clients.

Tyler McIntyre

Founder at Novo Bank

Postcards email builder is awesome. It allows us to design emails in minutes and know they work on all devices. It used to take our designers weeks to get them responsive with back and forth from our different teams.

Simon Brint

Marketing Manager at VoxSmart

Quite literally has revolutionised the way I do email. Saves me so much time not having to fiddle arounded with html for ages!

Giovanni Di Rossi

Designer, Marketing and Advertising

Postcards offers a wide range of options for customizing email templates, and their customer support team is readily available to assist with any issues that may arise. This level of support is uncommon in today's digital landscape, making Postcards a crucial tool for anyone who is serious about their email marketing strategy.

The drag and drop feature is user-friendly and easy to navigate. I also appreciate the ability to easily embed links into text and buttons, as opposed to other tools that require the use of HTML.

Francesco Cutolo

Design Systems Manager at Klarna

We currently use Postcard in our growth team and planning to spread it across all the organization. Templates never fail a check test on Litmus, really a great tool!

Lily Young

Marketing Director at Amigos de las Americas

We started using Postcards about a year ago, and since then, we've created some pretty dynamic email templates and print layouts! The interface is super easy to use and our emails got a much-needed refresh.

Do you want to see Postcards email builder live?

We created detailed walkthroughs to show how Postcards works to save your time.
Watch Video

Ready for action.

Postcards is compatible with every email marketing platform. We've thoroughly tested them to ensure compatibility. You can export easily, saving hours on HTML email coding.
Try It Now — It’s Free!
👋 No signup required.

Email Builder Questions

What is an email builder?

An email builder is a visual tool for creating marketing emails without writing code. You assemble the layout from drag-and-drop blocks or start from a ready-made template, style it to your brand, and export production-ready HTML to your email platform. Postcards is an email builder that can also generate a complete template from a plain-language prompt.
How do I create an email template or newsletter?

Start from a blank canvas or a ready-made template, then drag in the modules you need: a header, the articles or products, images, and a call to action. Edit the text and images on the canvas, apply your fonts and colors from brand presets, and export the result as clean HTML or send it to your email platform in one click.
Can I reuse my own designs across campaigns?

Yes. Save the blocks you build as custom modules, keep fonts, colors, and buttons in brand presets, and duplicate a finished project so the next issue starts from the last one. Separate workspaces keep each brand or client apart.
Do I need to code anything?

No. Every part of the email is built by dragging modules, editing text in place, and setting colors and fonts. Postcards writes the HTML for you, and you can export that code whenever you need it.
What is an HTML email?

An HTML email is a message built with HTML and inline CSS instead of plain text, so it can carry layout, images, buttons, and brand styling. Email clients support an inconsistent subset of HTML, which is why this code is written differently from a web page. Postcards handles that part and exports markup built to render across clients.
Can AI write and design the email for me?

Yes. Describe the email in plain language and AI Suite builds the layout and copy around your brand assets. It can also restyle or translate an existing template, rewrite copy to fit the space, and run a design audit on the result. AI Suite is included on every paid plan.
Will my emails look right on mobile and in every inbox?

Templates are responsive, so they adapt to phones and desktops, and the code is written for the quirks of real email clients. Email Client Preview shows how a design renders in Gmail, Outlook, Apple Mail, and Yahoo before you send.
Can I send an email straight from Gmail or Outlook?

Yes. The Postcards Chrome extension for Gmail, the Outlook add-in, and the Google Workspace app all send a finished template from your own inbox, without exporting and pasting the code by hand.
Which email platforms can I export to?

Mailchimp, HubSpot, Klaviyo, Brevo, SendGrid, and other major platforms in one click. You can also download clean HTML or a ZIP and use it anywhere else, including your own code.
Can I import an email I already have?

Yes. Upload an HTML file, or a ZIP with the HTML inside, and AI Suite converts it into an editable Postcards template with the structure, layout, and styles preserved.
Is Postcards free?

You can open the editor and start designing without signing up, and the free Start plan covers ongoing use: 10 projects and 5 exports a month, plus five free HTML imports once you register. Paid plans lift those limits and add email client preview and the full AI Suite.