Latest Articles

• 
  Laiba Siddiqui • February 20, 2026

  5 Best Substack Alternatives: Which Platform Should You Choose?

  Substack has become one of the most popular platforms for launching a paid newsletter. It makes it easy for writers, journalists, and creators to publish content, grow an audience, and monetize through subscriptions — all without needing technical skills. But …

• 
  Laiba Siddiqui • January 30, 2026

  Email Marketing Benchmarks by Industry for 2026

  Email marketing benchmarks are average performance metrics such as open rates and click-through rates, calculated from email campaigns. They show what “typical” email performance looks like for businesses like yours. This context is quite important for marketers because email volume …

• 
  Laiba Siddiqui • January 26, 2026

  20 Fun and Creative Newsletter Ideas to Try in 2026

  Are you still wondering if newsletters are worth doing in 2026? The short answer is yes. Email still performs better than most social media channels. On average, newsletters see an open rate of 35%, while organic social posts usually reach …

• 
  Laiba Siddiqui • January 08, 2026

  Enterprise Email Marketing: Best Strategies + Templates

  Enterprise email marketing is how large companies use email to communicate with large audiences in a structured way. They use it to send the right messages across customer onboarding, engagement, and retention while keeping everything consistent and easy to measure. …

• 
  Laiba Siddiqui • December 26, 2025

  12 Best Free Email Productivity Tools: Top Features & Limits

  About 42% of people check their inbox three to five times a day. Sometimes it’s to reply quickly. Other times, they only want to see whether anything new came in. Over time, those small check-ins quietly consume a lot of …

• 
  Laiba Siddiqui • December 24, 2025

  3 Best Teaser Email Examples and Ready-To-Use Templates

  A teaser email is designed to spark curiosity before launching a new product, feature, event, or offer, without revealing everything at once. Instead of sharing everything upfront, it only hints at what’s coming to build anticipation and keep subscribers engaged. …

• 
  Laiba Siddiqui • December 18, 2025

  How to Send a Newsletter in Gmail [Different Methods & Templates]

  Gmail is perfect for everyday emails, but when it comes to designing professional, eye-catching newsletters, its tools feel limited. You may worry about formatting breaking, images not showing correctly, or your email ending up in spam. But it’s okay because …

• 
  Laiba Siddiqui • November 29, 2025

  Email Signature Marketing Guide: A Simple Way to Promote A Brand

  You may send multiple emails every day without even thinking about how they end. Most of them end with your name or contact info. That’s normal. But what if that small section could do more than just sign off? Maybe …

• 
  Laiba Siddiqui • November 22, 2025

  4 Year-in-Review Email Examples That Actually Work (+ Tips)

  You’ve worked hard this year, launched campaigns, hit goals, learned from the challenges, and kept moving forward. Now it’s time to wrap it all up and share the story with your audience in an email. That’s what we call a …

• 
  Laiba Siddiqui • November 07, 2025

  40+ Last Chance Email Subject Lines & Real-Life Examples

  Did you know that 43% of people decide whether to open an email based solely on the subject line? So, if you’ve spent hours trying to write the perfect last chance email subject line, you’re not alone. It’s tough to …

• 
  Laiba Siddiqui • October 30, 2025

  How to Choose the Right Email Template Size

  You spend time making your email look great—the layout, the images, the copy —and then it lands in someone’s inbox, all messed up. The text is squished, the banner looks off, or part of it doesn’t even show. It’s annoying, …

• 
  Laiba Siddiqui • October 27, 2025

  Restaurant Email Marketing Guide to Fill Every Seat

  If you’ve ever signed up for a restaurant’s emails and actually looked forward to opening them, you’ve seen good email marketing. It feels personal, maybe even makes you crave your favorite dish, and gives you a reason to book a …

• 
  Laiba Siddiqui • October 21, 2025

  What V/R Email Sign Off Means and When to Use It

  If you’ve ever seen someone end an email with V/R, you may have stopped and wondered what it means. It’s a short and formal way to end emails. In this guide, you’ll learn what V/R actually means, when to use …

• 
  Laiba Siddiqui • October 14, 2025

  Top 11 Newsletter Content Ideas to Skyrocket Engagements in 2026

  You’ve probably had that moment where you open a blank page to write your newsletter and nothing comes out.  Your brain feels empty.  The truth is, you don’t need more pressure; you only need some solid ideas to pull from. …

• 
  Laiba Siddiqui • September 30, 2025

  Webinar Invitation Email Examples & Templates to Skyrocket Signups

  You’ve planned a great webinar. Now you want people to be as excited about it and join you. But you are not sure where to start or how to write an invitation that feels personal and makes them want to …

• 
  Laiba Siddiqui • September 27, 2025

  5 New Website Announcement Email Examples, Planning Steps & Tips

  You’ve put a lot of effort into building your new website, and now you’re excited to let people know. But you’re not quite sure how to write the new website announcement email and how to make people curious enough to …

• 
  Laiba Siddiqui • September 23, 2025

  Static vs. Dynamic Website: Which One is the Best for you?

  As of July 2025, there are approximately 1.2 billion websites worldwide (and this number is constantly changing), yet only 16% are active. There are two kinds of websites. So when you’re about to build one, you have to decide whether …

• 
  Laiba Siddiqui • September 19, 2025

  How to Sign an Email in an Impactful Way [w/ Examples & Templates]

  Have you ever ditched the conventional way to sign off an email, or paused before hitting send and thought, “What if there is a better way to end an email”? A sign-off can make a big difference between sounding too …

• 
  Laiba Siddiqui • August 29, 2025

  Most Essential Parts of an Email According to Marketers & Designers

  Every day, people send and receive billions of emails, and by 2027, that number is projected to hit 408.2 billion daily. But here’s the real question: what makes an email stand out in such a crowded inbox? To find out, …

• 
  Laiba Siddiqui • August 27, 2025

  Dark Mode Websites: Web Design Tips, Examples & Best Practices

  You open your laptop at night. The screen blasts white light into your face. Your eyes squint and you think: “This is way too bright.” That’s exactly what dark mode prevents. What started as a design trend is now something …

• 
  Laiba Siddiqui • August 21, 2025

  How to Write Email Copy That Sells: Proven Copywriting Techniques

  If you think an email marketing strategy is all about the same catchy phrases, then you’re wrong. That’s not how you make them click-worthy now because people’s attention spans are shrinking. So if you want your copy to convert, then …

• 
  Laiba Siddiqui • August 18, 2025

  Notification Emails: Types, Best Practices & Examples That Work

  You place an online order. Five minutes gone, but still no confirmation email. Now you’re wondering: Did the payment go through? Did they even get my order? Now flip it: Suppose seconds after checkout, you get a friendly email. It …

• 
  Laiba Siddiqui • July 29, 2025

  How to Make an Animated Website That Stands Out: Step-by-Step Guide

  You click on a new website. The page loads, but nothing appears to move. No indication that a button works, no smooth scrolling flow, and no clue if the page is still loading. It feels empty, so you leave. Now, …

• 
  Laiba Siddiqui • July 22, 2025

  How to Express Urgency in an Email (With Examples & Templates)

  Have you ever sent an email that clearly needed a quick reply and got radio silence? It happens more often than it should. Not because people are ignoring you, but because your message didn’t sound urgent enough. Inboxes are crowded, …