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Latest Articles
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Emojis in Email Newsletters: What You Need to Know
Emojis have a long history. It began in the 1980s when Scott Fahlman, leader of …
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What is Interactive Email? Examples and Tips
We are entering a new era where static solutions no longer hold the reins. People …
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Product and Service Update Emails – Best Practices and Examples
The product update email is a unique type of newsletter. Although it seems that it …
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How to Create a Well-Organized File Management System for Designers
File organization for designers can be tough since we work on so many different projects, …
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Welcome Email Newsletters – Examples and Best Practices
A first impression counts in almost all situations, and email marketing is no exception. While …
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How to Create Effective User Flows in Sketch (3 Simple Steps)
A user flow is a visual representation of the different paths a user can take …
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How to Measure the Success of Your Email Campaigns
The easiest way to determine the success of an email marketing campaign is by tracking …
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7 Steps to Creating a Spectacular UX Case Study
In this tutorial, I’m going to walk you through how to create an impactful UX …
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Examples of Spring Email Newsletters with Tips and Tricks
Spring email newsletters should be a breath of fresh air. They are invigorating, energizing, and …
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Email Marketing Ideas for E-commerce Websites
Email marketing and e-commerce are mutually reinforcing elements. While they can exist independently, they are …
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Responsive Email Design: Tips & Considerations
A common approach to email design (and maybe app design as well) is a mobile-first …
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Onboarding Email Newsletters: Best Practices and Examples
The onboarding email newsletter is a part of a welcome email series that plays a …
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How to Draft a Design Brief for Successful Projects
A design brief is a document that helps a designer and client align on project …
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How to Create a Customer Journey Map for Better Product Design
A customer journey map is a visual representation of the different steps a customer goes …
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17 Must-Read Books for Product and UX Designers
There are plenty of design books out there, such as the classics Don’t Make Me …
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Top 11 Web Design and UI Trends for 2020
New year, new web design trends. We are already starting to see some design elements …
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Email Design Trends for 2020
Ready to make 2020 the year of the email for your marketing campaigns? Crafting an …
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Make These Changes to Meet Web Design Accessibility Standards
Accessibility is a key function of any web design or app strategy. New government accessibility …
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Email Marketing Tips to Help You Generate More Sales
Have your email marketing campaigns failed to deliver the results you were after? If you’re …
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Email Marketing Campaign Pre-Launch Checklist
Some say that the key to success lies in meticulous attention to detail. Whether we …
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Limitations of HTML Email Templates in MailChimp
In the last two years, we have seen considerable improvements in CSS. Flexbox and Grid …
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A Helpful Guide for Overcoming Design Frustration
Every designer wants to be successful. But success is a subjective measure. For many designers, …
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Transactional Email Design: Examples and Best Practices
Transactional emails and promotional emails lay a sound foundation for every email marketing campaign. While …
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Background Images in Email Templates, How to Use
Use of multimedia in an email newsletter is not something new. Almost every other message …