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October invites us into the full swing of autumn. The heat is over, and cold, chilly weather comes into play. Mid-fall is more than an excuse to break out your cardigan collection; it is a golden opportunity for email marketing …
Figma serves over 4 million users worldwide, rapidly extending its sphere of influence and finding fans. Its popularity and high demand are well deserved. Coming with a wealth of possibilities to create complex designs with modern features, it occupies the …
Fall is ideal for email marketing campaigns. It is that time of the year to enjoy quality time at home with a cup of warm tea and delicious biscuits while surfing the web. It is a perfect opportunity to catch …
With ChatGPT writing for blogs and MidJourney generating jaw-dropping artworks that have already won prestigious prizes, it is no surprise that AI has become the talk of the town. This new stage of evolution in digital tools promises to become …
What makes an email design transparent and intuitive for subscribers? What reinforces an overall impression with strong messaging? What allows companies to send regulation-compliant emails? The answer to these questions is the email footer. An email footer is often overlooked. …
Whatever meaningful action a user takes – creating an account, buying stuff, changing preferences, resetting a password – should result in a notification that the interaction was a success. This direct response is crucial for a good user experience. A …
Some say that the key to success lies in meticulous attention to detail. Whether we deal with simple tasks or tricky ones, whether we are building something brand-new and grandiose or just creating a regular blog update. We need to …
Do you know that a whopping number of emails sent daily go unopened and unnoticed? There are potentially millions of digital newsletters left unseen. While open rates are increasingly low, the spam rates are dangerously high. Almost 70% of recipients …
Testing email newsletters is vital, even if it seems that nothing can go wrong with such a small amount of text and minimal design. Many traps await if you aren’t careful. The main problems that occur when you do not …
One of the simplest methods to increase your average order value and boost your bottom line is the upsell. Surprisingly, many entrepreneurs overlook this golden sales opportunity, dedicating all their time to promotional emails and investing in holiday campaigns. However, …
As an email designer and marketing specialist, the back-to-school season is a particularly compelling time of year. It is an opportune moment to connect with audiences and clients, particularly for businesses that cater to the education sector, parents, or students. …
Created to serve the needs of IT teams, Better Stack is a popular infrastructure monitoring platform that detects system vulnerabilities, tracks the availability of specific units, and calls the right person on your team to solve the issue immediately. It …
Google has a treasure chest of helpful tools. From Chrome Dev Tools to G Suite to Google Meet, there is something for everyone. Among these professional utilities, Google Analytics occupies the lead position. Created to track website activity, Google Analytics …
Everyone is aware that email marketing plays a massive role in a company’s success. According to recent stats, almost 60% of B2B marketers claim it to be their top channel for revenue generation. When it comes to directly communicating with …
Website, SSL certificate, cron job, keyword, port, and even ping – UptimeRobot was created to monitor them all. It is a powerful platform that uses 1-minute intervals to check and test the website and its environment to see whether everything …
Looking to create a lasting impact with your brand? An effective email signature is your answer. Everyone wants to make a powerful first impression, and an optimized email signature design can help you achieve that. It’s not just about leaving …
Do you know that WordPress powers over 36% of all websites in the world? With just basic to no coding skills, people may create a blog, portfolio, and even digital store, turning this framework into a popular solution among those …
Created in 2015, Figma is one of the world’s most promising design tools. Its popularity is snowballing. According to recent statistics, over 50% of respondents choose Figma for their design projects. Along with providing one of the fastest and most …
Transactional emails and promotional emails lay a sound foundation for every email marketing campaign. While the first one is responsible for luring people in, promoting products, and keeping the readers up-to-date, the second one is used for numerous notifications. Even …
Do you know that AI tools and machine learning in email marketing were estimated at almost $16 billion last year? This direction is so promising that it is expected to reach a staggering $107 billion by 2028. But what does …
A little appreciation goes a long way. Showing customers how much they mean to you is an excellent way to build strong, healthy relationships. In the email marketing world, there is a unique tool for this: the Thank You email …
Over the last few years, we’ve been witnessing what previously was only possible in science fiction novels – the dawn of AI technology. Even though it seemingly appeared out of nowhere just a moment ago, it’s already becoming integrated into …
Use of multimedia in an email newsletter is not something new. Almost every other message in our inbox is packed with images, icons, and even gifs and videos. Rich multimedia is an integral part of the web sphere and designers …
No one wants to lose customers. Sadly, it happens all the time. People need reasons to stick around. If you do not nurture subscribers or slowly react to changes in relationships, you can lose customers. Onboarding a new customer is …