Nataly is a web developer from Sevastopol, Ukraine with a passion for web design, email design, and IT writing.
Even though the world looked different in 2020, subscribers’ tastes and preferences continued to shape and change elements of successful email design. Email design trends for 2021 suggest that people will be delighted to see newsletters with long text to …
Everyone wants to make a powerful first impression. Moreover, you need to make a lasting impression that engraves the brand into a customer’s mind. This should be a top priority in marketing. This lasting impression reinforces brand awareness, cultivates strong …
It is the most wonderful time of the year, including the email marketing universe. The great thing about Christmas is that subscribers are already primed to make purchases. Everyone is seeking presents for loved ones in December. Therefore, all you …
During the year, email marketers conduct a considerable number of campaigns. Small, big, local, international, seasonal – there is a rich variety. Each month has its list of events that can be used as a perfect occasion to drive traffic …
New Year is the last milestone in an annual email marketing campaign. Coming right after the biggest shopping events, Black Friday and Christmas, its importance is often overlooked and underestimated. The deal is that at the end of the day, …
No one wants to lose customers. Sadly, it happens all the time. People need reasons to stick around. If you do not nurture subscribers or slowly react to changes in relationships, you can lose customers. Onboarding a new customer is …
The biggest retail weekend is fast approaching. Black Friday and Cyber Monday will be here before you know it. It’s time to gear up. The beginning of the Christmas shopping season is the toughest period of the year for retailers. …
Black Friday and Cyber Monday (BFCM) is one of the biggest events of the year. Everybody is looking forward to it. While offline retailers and online entrepreneurs see it as an excellent opportunity to maximize revenue and get rid of …
The busiest season for emails is looming. The weekend after Thanksgiving promises to be special. Whether you are a buyer or a seller, Black Friday and Cyber Monday is a period of great deals for sellers and shoppers. While customers …
Black Friday and Cyber Monday are marked with red ink on every retailer’s calendar. Combined, these dates offer an excellent opportunity to increase revenue. They are peak volume days when potential clients are eager to wander around digital stores. Let’s …
The greatest mistake of retailers is to think that Thanksgiving email newsletters are not worth their attention, betting everything on Black Friday and Cyber Monday. Without a doubt, the holiday season is crucially important. And Turkey Day is one of …
With modern technologies getting more powerful and widely supported by current browsers, the website has become a designer’s canvas. It is here where artists show off their skills and vivid imagination. We contemplate website designs of all shapes and sizes …
We are talking a lot about how to create successful email campaigns, featuring guides for every occasion: transactional emails, re-engagement emails, seasonal emails, holiday emails, etc. Here, we are looking at one of the most critical email marketing details: email …
You may have the best product in the world, provide the most memorable user experience, and put your heart and soul into relationships with the customers; but according to statistics, almost 25% of subscribers will leave eventually. It may happen …
We are fighting for equal rights for all people. This extends to a comfortable online environment for users with various disabilities. Thanks to assistive technologies, the vision-impaired can check inboxes, visit websites, and watch videos. To aid them, we should …
October is in full swing that means it is time to refill our toolkits with brand-new Apple gadgets. This year we are going to create presentations using iPhone mockups of two brand-new mobile phones. Please welcome, iPhone 12 mini, iPhone …
Spook-tacular deals and Boo-tiful offers: Halloween is right around the corner. Whatever you are doing, it is time to channel your efforts into the spookiest holiday of the year. The night of trick-or-treating is coming, and your brand should not …
Transactional emails are one of the most prominent types of email marketing. Whatever action a customer takes, this email is designed to provide a proper response. Since users perform all sorts of actions, there is plenty of diversity. However, it …
Halloween is celebrated in different cultures around the globe and provides a big sales opportunity. While some people will put faces on pumpkins, adorn their halls with spooky decorations, and try on scary costumes, email marketers send email newsletters with …
Fall is ideal for email marketing campaigns. It is that time of the year to enjoy quality time at home with a cup of warm tea and delicious biscuits while surfing the web. It is a perfect opportunity to catch …
A little appreciation goes a long way. Showing customers how much they mean to you is an excellent way to build strong, healthy relationships. In the email marketing world, there is a unique tool for this: the Thank You email …
Summer is coming to an end. For email marketers, this can be a truly exciting time. Fall brings many golden sales opportunities: new collections, mid-season sales, Halloween, Thanksgiving, Black Friday, and Cyber Monday. The harvest time has many aces in …
The expansion of modern technologies like WebGL or Three.js has opened numerous doors to the web developers; however, they still keep coming back to CSS and effects powered by it. Whatever extravagant tools and solutions we have, we still fall …
Whatever meaningful action a user takes – creating an account, buying stuff, changing preferences, resetting a password – should result in a notification that the interaction was a success. This direct response is crucial for a good user experience. A …
