Nataly is a web developer from Sevastopol, Ukraine with a passion for WordPress and IT writing. She runs her own Land-of-Web where she shares helpful stuff, articles and tutorials.
Whatever meaningful action a user takes – creating an account, buying stuff, changing preferences, resetting a password – should result in a notification that the interaction was a success. This direct response is crucial for a good user experience. A …
Email marketing is everywhere. Even if you have a website that represents small local business, chances are that you have a list of your loyal subscribers to inform about happenings in your company. Create email newsletter templates is very simple …
We all love summer. Spending more time with the family, soaking up the sun on the beach, and barbecuing: It is indisputably the beloved season. It’s also the perfect time to send email newsletter campaigns with hot deals. It is …
Good contact form design means big things for your business. According to statistics, 74% of lead generation depends on it. Moreover, it is one of the essential tools to communicate with potential clients and conduct marketing campaigns. However, the importance …
Seventy percent of the U.S. population uses email daily. It comes as no surprise that every entrepreneur tries to involve email marketing in his or her business. Don’t make the same mistake as the majority of newcomers: Choosing Outlook or …
We can safely call this decade a decade of startups. Small and big, local and international, teams of every size and scale pop up each day, offering products to benefit the community. Some of them come and go, while others …
Sliders in web design are one of the most controversial user interface units. Some people love them; some people hate them. The same goes to web developers: some developers cannot imagine a website without them; others never use them. The …
Login forms are one of the most important user interface elements in mobile applications and websites with a members-only area. Why are they so important? They are the doors to the world that you have created. People are always a …
Time is money – everyone knows that. This critical factor affects the decision-making process. If your product is slow, you risk being turned down by the target audience. People do not like to wait. We live in an era of …
This article is a case study in websites built using Startup app. We have compiled an assorted collection of outstanding examples in order to show its range of possibilities and scope of use. No one can argue that the number …
Email reputation or email sending reputation isn’t widely talked about, but it’s vitally important. Much like in real life, where your reputation is everything, in email marketing, it is a tiebreaker that decides whether subscribers get an email newsletter from …
Emojis have a long history. It began in the 1980s when Scott Fahlman, leader of Common Lisp, introduced to the world the first emoticons. We know them as happy and sad face. There was nothing fancy: just a combination of colon …
We are entering a new era where static solutions no longer hold the reins. People are smarter and more demanding, and so is email marketing. Old tricks are giving way to more sophisticated ones. It is time to switch to …
The product update email is a unique type of newsletter. Although it seems that it does not differ from others, it is a collaboration between marketing and product teams. Along with delivering information about the improvements that secure trust in …
A first impression counts in almost all situations, and email marketing is no exception. While some may think that this impression is primarily produced by the design and content displayed inside the most viewed part of the email newsletter, this …
You may naively believe that an eye-catching subject line and killer copy is enough when it comes to email marketing; however, everything begins with email deliverability and avoiding spam/junk folders. The success of an email marketing campaign depends on the …
Spring email newsletters should be a breath of fresh air. They are invigorating, energizing, and inspiring. It is here where you can finally spread your wings after a long cold winter. Subscribers are longing for warm and sunny designs that …
The new trend in graphic design and illustration for web, finally, is art meets illustrations. People love illustrations. Whether it is a designer, developer or regular user, hand-drawn pictures always please the eye. They bring authenticity and personality to digital …
Email marketing and e-commerce are mutually reinforcing elements. While they can exist independently, they are inseparable when it comes to online sales. They provide business owners with a powerful tool for drawing attention toward the brand, keeping audience interest alive, …
The onboarding email newsletter is a part of a welcome email series that plays a crucial role in creating a comfortable environment for the subscribers. Not every company needs them, but if you are planning to sell goods, offer services, …
Valentine’s Day is one of the biggest holidays for couples and people who want to express gratitude to those who they love. Although it is the national day of chocolate, flowers, and restaurants, it does not mean that other businesses …
Twelve Bootstrap columns, five breakpoints, and Flexbox are what underlies the iconic boilerplate’s bootstrap grid system. There are a dozen predefined classes, yet, these three stand behind the flexibility of the layout. They build a concrete foundation with responsive behavior …
New Year is the last milestone in an annual email marketing campaign. Coming right after the biggest shopping events, Black Friday and Christmas, its importance is often overlooked and underestimated. The deal is that at the end of the day, …
During the year, email marketers conduct a considerable number of campaigns. Small, big, local, international, seasonal – there is a rich variety. Each month has its list of events that can be used as a perfect occasion to drive traffic …
