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Even though the world looked different in 2020, subscribers’ tastes and preferences continued to shape and change elements of successful email design. Email design trends for 2021 suggest that people will be delighted to see newsletters with long text to …
Email reputation or email sending reputation isn’t widely talked about, but it’s vitally important. Much like in real life, where your reputation is everything, in email marketing, it is a tiebreaker that decides whether subscribers get an email newsletter from …
No one wants to lose customers. Sadly, it happens all the time. People need reasons to stick around. If you do not nurture subscribers or slowly react to changes in relationships, you can lose customers. Onboarding a new customer is …
The busiest season for emails is looming. The weekend after Thanksgiving promises to be special. Whether you are a buyer or a seller, Black Friday and Cyber Monday is a period of great deals for sellers and shoppers. While customers …
Time is what we always lack in web development. Even when the deadline is adequately set, we still find it hard to meet. The reason for that is banal: web development is tricky and full of unexpected things. Sometimes it …
You may have the best product in the world, provide the most memorable user experience, and put your heart and soul into relationships with the customers; but according to statistics, almost 25% of subscribers will leave eventually. It may happen …
We are fighting for equal rights for all people. This extends to a comfortable online environment for users with various disabilities. Thanks to assistive technologies, the vision-impaired can check inboxes, visit websites, and watch videos. To aid them, we should …
Transactional emails are one of the most prominent types of email marketing. Whatever action a customer takes, this email is designed to provide a proper response. Since users perform all sorts of actions, there is plenty of diversity. However, it …
A little appreciation goes a long way. Showing customers how much they mean to you is an excellent way to build strong, healthy relationships. In the email marketing world, there is a unique tool for this: the Thank You email …
Whatever meaningful action a user takes – creating an account, buying stuff, changing preferences, resetting a password – should result in a notification that the interaction was a success. This direct response is crucial for a good user experience. A …
Testing email newsletters is vital, even if it seems that nothing can go wrong with such a small amount of text and minimal design. Many traps await if you aren’t careful. The main problems that occur when you do not …
Good contact form design means big things for your business. According to statistics, 74% of lead generation depends on it. Moreover, it is one of the essential tools to communicate with potential clients and conduct marketing campaigns. However, the importance …
CSS or Cascading Style Sheets is a particular type of web language that is used in order to describe the different semantics (that is the get up as well as the presentation) of a particular document. It is the most …
Fantastic fantasy worlds, realistic 3D typefaces, mind-blowing line arts, and just photos with perfect bodies and flawless surroundings – all of these have become possible thanks to Photoshop. However, this special image-editing software is no longer a tool used only …
Time is money – everyone knows that. This critical factor affects the decision-making process. If your product is slow, you risk being turned down by the target audience. People do not like to wait. We live in an era of …
This article is a case study in websites built using Startup app. We have compiled an assorted collection of outstanding examples in order to show its range of possibilities and scope of use. No one can argue that the number …
Emojis have a long history. It began in the 1980s when Scott Fahlman, leader of Common Lisp, introduced to the world the first emoticons. We know them as happy and sad face. There was nothing fancy: just a combination of colon …
We are entering a new era where static solutions no longer hold the reins. People are smarter and more demanding, and so is email marketing. Old tricks are giving way to more sophisticated ones. It is time to switch to …
The product update email is a unique type of newsletter. Although it seems that it does not differ from others, it is a collaboration between marketing and product teams. Along with delivering information about the improvements that secure trust in …
According to statistics, video traffic accounts for almost 70% of all global consumer internet traffic. Video content increases average time on a webpage nearly twice and boosts up conversions on landing pages by 80%. How impressive is that? And how …
A first impression counts in almost all situations, and email marketing is no exception. While some may think that this impression is primarily produced by the design and content displayed inside the most viewed part of the email newsletter, this …
With popularized worldwide delivery, online business has stepped into a new era where the target market is the entire Globe. Bilingual and multilingual interfaces have become an ordinary thing. If you have already taken your website to a new level …
The onboarding email newsletter is a part of a welcome email series that plays a crucial role in creating a comfortable environment for the subscribers. Not every company needs them, but if you are planning to sell goods, offer services, …
Twelve Bootstrap columns, five breakpoints, and Flexbox are what underlies the iconic boilerplate’s bootstrap grid system. There are a dozen predefined classes, yet, these three stand behind the flexibility of the layout. They build a concrete foundation with responsive behavior …