Free Beauty & Personal Care HTML Email Templates

Our free HTML email templates are perfectly tailored for the beauty and personal care industry. Whether promoting skincare products, makeup, wellness services, or personal grooming items, our templates will captivate your audience. With a focus on aesthetic appeal and user-friendly design, our email templates ensure your messages stand out while boldly showcasing your products or services. Ideal for beauty salons, skincare companies, and personal care brands, our templates are easily customizable to suit your unique brand identity.

Where to Edit Beauty & Personal Care Email Templates?

Postcards gives you all the tools you need to start building and customize your Beauty & Personal Care email template for free - from zero to the finished product in just a few minutes.

    • Drag & drop Beauty & Personal Care email template builder

      Stack your modules together in order to create the template structure you want.

    • Customize your content with ease

      Add your images, texts and links using the intuitive no-code email editor.

    • Customize the mobile version of your email template

      Effortlessly manage and customize the mobile version of your email templates.

    • Simple export to your email marketing platform

      One-click export the template to email marketing platform or as plain HTML file to upload anywhere.

  • Ready for action.

    Postcards works with your email marketing platform. We’ve tested all our email templates! Export in one click and save hours on HTML coding.

    Try It Now - It’s Free!
    • Hubspot
    • Mailchimp
    • Sendwithus
    • Brevo
    • Marketo
    • ConstantContact
    • Zoho
    • Klaviyo
    • SalesForce
    • Marketo
    • Campaign Monitor
    • Shopify
  • No-Code Email Design and Development

    Postcards is a fully no-code email template builder. All tools within the Postcards editor are visually intuitive and easy to use.

  • Drag & Drop Online Email Editor

    We offer hundreds of pre-made email modules and essential email components that you can drag and drop into your editor and modify.

  • Beauty & Personal Care Responsive Email Templates

    We offer built-in and pre-made Beauty & Personal Care responsive email templates, but if you want to customize how your email template appears on mobile devices, you can do this using our mobile controllers.

  • Speed-up Email Template Production

    Our HTML email templates will accelerate your email design production by 20x. Postcards saves time, allowing you to focus on other email marketing tasks.

  • Captivate & Convert with These Email Marketing Tips for the Beauty Industry

    You know that the beauty industry is a thriving space that centers on visual appeal. This unique space is perfect for email marketing since you can highlight visual photos and appeal - especially through our professionally designed email templates. Here are a few tips for you to make the biggest impact on your clients.

    Cater to Your Audience

    At the start of any successful email marketing campaign is understanding your ideal customer, what they need, and how you make their life better. You provide confidence, quality, and skill. These are things your ideal customer can’t find just anywhere. You also may provide a niche based on who your target is. That could be eco-friendly products, catering to curly or textured hair, or a posh and welcoming environment. Highlight what makes you unique to make the most impact for your brand.

    Tell a Visual Story with Photos

    People connect strongly with a visual story. Include high-quality images of beautiful results to showcase what you can do in action. Including testimonials from happy clients, before-and-after results, and a hot take on a new trend – these are all ways to inspire and build trust with your clients.

    Automate & Engage

    There’s nothing like a good automation to make your email marketing go a little smoother. Sending a welcome email after a new client signs up, offering a discount to a lapsed customer, or automating promotions can all engage your audience and boost sign-ups. If you don’t have the software to automate, consider creating all of the assets with our templates and manually sending them after specific events, personalizing them with your clients’ name. With our pre-made designs, you’ll be able to save time and make quick work of these timely and important emails.

  • How to Get More Clients with Email Marketing

    With the foundation laid in the previous section, let’s dive into more tips to help you get more clients to sign up for new and repeat appointments through email. Here are a few quick tips to keep in mind:

    Craft An Irresistible Subject Line

    • Focus on the benefits and offers - “Get your summer glow with our can't-miss offer”
    • Ignite curiosity - “Check out our Secret Beauty Services Menu”
    • When all else fails - create a sense of urgency - “Catch our last spots while you can”

    Create Content They Click On

    • Offer an incentive - In addition to a straightforward discount, offer a free consultation or other tempting promotion to first-time customers
    • Lead with your expertise - Highlight how talented your team is and include any awards, special certifications, and unique talent.
    • Focus on the experience - Do you start with a scalp massage or offer a gourmet drink? Create a story about the experience your clients will have with you through photos and descriptions.
    • Use FOMO and create a sense of urgency - Start building buzz early to book the busy times of the year and also create a sense of FOMO for slower times of the year, too. You can do this by offering exclusive promotions or highlighting your busiest times of the week so that your clients make an appointment sooner rather than later.

    Offer a Referral Discount

    Do you have a client that’s always happy with the results? Now is the time to offer a referral discount. Think how much a lifetime client is worth to you, now how much would sweeten the deal for your client to spread the word? Be generous and you may be surprised how fast your clientele grows.

    Make It Easy To Book

    One of the most important things you can do in your emails is to make booking with you easy. Don’t bury a link in a wall of text, make sure you add space to set the CTR apart from the rest, as well as utilize a box or button to create a clear path for your clients to make the next appointment with you.

    As we have demonstrated with our tips, there are plenty of ways to make the most of email marketing to boost sales and get more customers. Try our beautifully designed email templates for the beauty industry and get those results for yourself.